It all starts with a name
Serafima was a new hedge fund with a name, but no brand identity. Its renowned CIO needed a brand that represented his values, experience, credibility and vision.
Our hedge fund branding team got to work. We built Serafima’s brand from the ground up, including messaging, logo, stationery, landing page pitch book design and content.
“Ext. was instrumental in Serafima’s brand discovery process. They helped us articulate our brand and define our brand standards in a way that resonated with our clients. The team has strong knowledge of the hedge fund space, and we are thrilled with our new brand.”
Emma Sugarman, Head of Business Development
Serafima Investments LP
Stationery
Pitchbook
Pitchbook
Pitchbooks are essential for managers to raise capital. A pitchbook with an elegant design and clear information helps these respected managers tell their story and be remembered. We ensured Serafima’s pitchbook checked off all the right boxes for their launch.
Brand Guideline
