George Di Falco

As a Senior Writer, George transforms complex financial concepts into sharp, compelling copy—supporting Ext. Marketing clients through website launches, pitchbooks, brochures, white papers and other marketing campaigns.

George began his career as a journalist for trade publications and financial magazines before moving into financial services marketing. He has held roles with major firms, including CIBC and BMO Nesbitt Burns.

Beyond work and keeping up with his kids, George enjoys mountain biking or shooting hoops with friends—and is still perfecting his deep three-point shot.