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Marketing and commentary articles

Why microsites are a big deal

Why microsites are a big deal

Microsites are useful for when you want to emphasize a new product or launch a campaign, as well as for promoting special events or contests.

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Will CRM2 and POS work as advertised? CSA plans to find out

Will CRM2 and POS work as advertised? CSA plans to find out

The CSA has announced a multi-year project to assess the impact of CRM2 and POS.

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CSA proposes rule amendments to ease transition to T+2

CSA proposes rule amendments to ease transition to T+2

The CSA has proposed rule amendments to ease the transition to a T+2 trade settlement cycle

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What we read this week: August 19, 2016

What we read this week: August 19, 2016

Get up to speed on socially responsible investing, how to get millennials to save for retirement and the technical side of content marketing.

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6 best practices for creating better whitepapers

6 best practices for creating better whitepapers

Although social media and video get a lot of attention, we think the often-overlooked whitepaper is due for a comeback.

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What we read this week: August 12, 2016

What we read this week: August 12, 2016

Managing client expectations and behavioural biases, understanding contextual marketing and how to use Instagram stories for business.

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